There’s no shortage of both of these now, although we’d like to know why anyone would invest money in advertising on facebook, when one can more cheaply create an application?
There’s no shortage of useless apps out there…. No I don’t want to be a vampire, but I do want to:
- keep a record of which cities I’ve been to (thanks – tripadvisor.com)
- learn to speak Chinese (thanks – learn-chinese.com)
- sell my art on facebook (thanks – portfolio)
If I’m interested and the app is good, it will find me. If there is an advertisement in a side bar, I’m generally going to ignore it. I’m not on facebook to look at advertisements, no matter how targeted.
At Rentoid.com today we launched “Where did my money go?” An app which
– helps calculate the value of idle assets
– gives cools icon gifts to share
– shows people how to unlock their idle asset value
– enables users compare the value of their stuff
All while being part of the reason people are on facebook. We did this with just a little bit of coding. Check it out here.
Good app’s which are fun, useful and have a reason to link back to your business are an absolute boon. We can always improve an app over time by paying attention to user feedback. We’ve been gifted to have a free open platform with 52 million members. Instead of advertising on facebook and being an ancillary, build an app and be part of the ball game!
