Startup blog advice is this:
Forget the carbon offsetting. The best environmental policy is to have a business which doesn’t destroy it in the first place.
Simple.
Category: entrepreneurship
Innovative or annoying?
Emirates Airlines have just announced they will be…
“the first airline in the world to commercially launch an inflight mobile telephone service, affording even greater convenience to passengers wishing to stay connected while traveling.”
Hmm… has one of the last bastions of peace and tranquility afforded by the lack of mobile phones has just been destroyed?
The question is this: Which airlines will decide that many passengers will hate this ‘innovation’.
I can only see it making the traveling experience less pleasurable. On top of this Emirates has invested some US$27 million to fit its fleet with the AeroMobile system. On something which may actually turn away customers!
It’s also true that Emirates currently has 7000 calls made per month from its in seat phone service. Approx $200,000 revenue which will be lost every month.
With certain innovations smart startups will often need to decide which half of their customers they want to keep happy. It will be interesting to see how this one plays out.
Here’s to the naysayers
Here’s a great blog entry all entrepreneurs should read from the uber clever crew at 37 signals.
Imagine how different the world will be 13 years from now.
Keeping up to date
Can be a huge time waster. The irony for us in startup land is that it’s our job to stay informed.
Startup blog advice: If you need to stay on top of a broad topic find a good aggregator.
Someone who’ll cover stuff when it becomes important enough for you to know. Seth Godin does this for me as far as web 2.0 and new marketing is concerned. Startup blog does this for you as far as keeping your mind thinking as an entrepreneur should.
Got some good short cut summary sites? On new technology, web sites, new businesses? Add them to comments.
Want to be wealthy?
Well, why not behave the same way in which wealthy countries do. It’s a very simple formula:
Invest in health care & education.
The 3 wealthiest countries in the world by GDP per capita – Luxembourg, Norway & Switzerland, have outstanding healthcare and education systems which are largely government funded.
The two most valuable assets you can ever have are your health and education. If we’re healthy we can do anything. If we educate ourselves, we can always find ways to generate income.
For those about to argue about about wealth not being ‘economic’…then please refer again to what these countries invest in. Financial wealth is the outcome, not the driver.
The map
Sometimes we’re not as lost as we think we are. We just need to put the brakes on. Stop and revisit our map.
We need to find our location, and determine if we’re on target, or if we’ve made a few wrong turns. If we’re not where we’d like to be, we might need to change direction.
The important this are that we don’t obsess over the map every day, or just keep forging ahead when we’re lost.
Social Networking – let’s get physical
Ok – so we’ve all worked out that we can now find each other on line. That there’s more people than we thought with similar interests, and that connecting with them can be mutually beneficial.
Now; get off line and get out there.
Get connected physically. Nothing beats facetime and smart social networking organizations are getting back to basics. Creating old school events like business networks such as Rotary have been doing for years. Old is the new new.
If you’re in Melbourne (which I am) get along to the Hive. The Hive is a new entrepreneurs network started by some savvy entrepreneurship students in Melbourne.
Their premise is simple. Come along, hear some successful entrepreneurs speak, meet other entrepreneurs. Communicate, collaborate and corroborate. It’s free and valuable.
You can check it out here and here. They run a good show for some youngsters.