Market Validation

I’ve been keenly thinking about how we validate startup concepts recently, the methods and simple ways to work out if an idea is worth pursuing. While there are many ways, one of startup lands best hackers Tim Ferris teamed up with Noah Kagan (of Appsumo) and did a pretty good interview session on the topic recently. It goes for a bit over an hour, but shows with a number of examples how easy it is to know if something will get traction. If you’re in the launch phase of anything – then I’d recommend getting your head around this one.

[youtube=http://www.youtube.com/watch?v=v47WEyeSMSA]

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