Building a web community

I was asked during one of my live twitcam sessions the title of this blog entry, with the number 3 in front of it. What are 3 things needed to build a web community. This is the answer I came up with right on the spot.

  1. Participate
  2. Share
  3. Keep costs low

Participate: Use the service, website and community you are building. Be an avid user and of it yourself, even though you own it or built it. I use rentoid more than anyone and love it. You are not part of a community if you are a spectator. You need to be involved in it. Listen, create, help, assist, but not rule over. It’s not a kingdom or a principality, it’s a community, which means that all participants are equal regardless of their status. It doesn’t matter, if you are the customer or the creator of the community, everyone matters. It should be evident in the organic dynamics that all of the community are valued. everyone has something to offer and add that we can all benefit from.

Share: Share not because you expect something back. Share because we are all humans, and this is how humans roll. We are great at being there for each other a providing support. Doing stuff for the benefit of others for reasons that go beyond the financial. it was once said that the perfect day is the day you help someone who will never have the chance to repay you.

Keep costs low: Not for any economic reason, other than building things of incredible value like communities take time. If you build an expensive infrastructure for your community there will be too much financial pressure on making it work quickly, and communities don’t work like that. They are organic and take time to find a balance and set of values and systems. If you have too much cost associated with what you are doing, your behaviour will become non-community like. It just wont work.

Startup Blog says, Start building.

Notes Page – Make it rad

As you know I’m running my startup school in Melbourne this weekend. we all know that boring stuff really sucks, so why do ‘note’s pages’ have to be boring as well. No reason. But every time I see a great presentation with excellent stimulous, there’s usually a blank page with no stimulous to write on. Not at startup school. Here’s our rad notes page below….

Cool notes page

It’s not too late to join us if you’re not doing anything this weekend and are in Melbourne – come along.

http://www.startupschool.com.au/

 

 

Great learning environment

Our environment shapes our behavior. Inspiring places create inspirational events, and with that in mind I’ve booked an Incredible location for Startup School Melbourne. The uber groovy Lindrum Hotel. Where the coffee and ambiance are both inspirational. Click on the image to check out the photos I took while checking it out.

Startup School

At the event we’ll have Barrista style coffee (Lattes, Cappucino, espresso) all day – none of this McDonalds style pot of black muck. As well as great food from the restaurant. Even I’m looking forward to it. It’s also a nice space for a drink after and maybe a game of billiards together.

Still a seat for you. Click here to book: http://www.startupschool.com.au/ and join us in the mass corporate cubicle exodus 😉

Picture 118

We all fall – only some get straight up

I’m not a fan of Beyonce’s music. I am a big fan of Beyonce the brand. I have a tremendous amount of respect for what she’s has achieved as well as her persona and professionalism. I’m yet to see a scandal on her, which speaks volumes.

I happened upon this video of her falling (head first) on stage. What I love is her response the situation in this interview on CNN.

[youtube=http://www.youtube.com/watch?v=mSOgFUNrMZM]

Beyonce says: “I just kept thinking, you better get up….. I’ve fallen before the same way…. I’m gonna fall again and I’m not afraid of that.”

Startup Blog says: Go Girl.

Twitter Lists – inauthentic

If you’re on twitter you have probably noticed the new addition of lists to your feed. Which is the ability to create and follow lists of specific people. Cool idea, which many twitter clients like Tweetdeck had implemented a long time ago. What is not so cool, is the inference that it is purported to only be available to a limited group. If you look at the screen grab below (highlight in orange boxes) you’ll see such claims.

twitter lists interface

I understand why they’ve used such language; to make users feel exclusive, and to essentially make people tweet about it – the antithesis of what they claim to want. But I’m a bit disappointed that the crew at twitter would use such low ball, inauthentic tactics. I say this because everyone I know with 10 to 10,000 followers has been invited to lists.

Startup blog says – stay true.

Startup Blog live tonight.

I’ll be doing another Startup Blog Live session at 8pm tonight – last minute… I like to be spontaneous.

webcam

It will be via www.twitcam.com under my twitter sign up which is www.twitter.com/sammartino or @sammartino for current members.

Tuesday 27th October at 8pm – Live. Q & A about your business… I wanna help!

– To see what time that is in your part of the world click here

– I’ll be doing it using my twitter log in which is @sammartino

Quirky Fact & Business models

It costs the soft drink Industry over $100 million a year for thefts committed involving vending machines.

Actual Coke vending machine robots!

*actual Coke vending robots!

Yet vending machines still exist for one simple reason. This is still a profitable business regardless of the theft.

So often in startup land we here people pointing out the gaps and potential issues in any business model we propose. The fact is no business model is perfect. Every business has gaps and potential issues which will impact profitability. There is always leakage, there is always some evaporation. What we need to focus on is the net result and understand if we can still make a profit regardless of the model imperfections.

Picture 117