Reverse

A great meme in business is the law of the opposite. ‘Every market, has an equal and opposite market. When I saw the video below it reminded me of it. More importantly, it reminded me that the real opportunities are often the reverse of what we think they are.

[youtube=http://www.youtube.com/watch?v=JwsBBIIXT0E]

*Footnote: This video also says something poignant about authority

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