One of our jobs in business is this:
“Make it as easy as possible for people to give us their money”
It’s already hard enough to convince people to buy our product or service, so why some businesses minimize payment options is beyond me.
photo by Mike Monteiro
Cash only, just doesn’t cut it these days. Regardless if we are on line, business to business or in retail, minimizing the payment options has this simple repercussion: It minimizes revenue.
Live example is a café in Melbourne called ‘Journal’. I had a company breakfast there and they wouldn’t accept my credit card. They even had the audacity to say ‘Who doesn’t carry cash on them?’ Answer: plenty of people. That’s fine. I’m never going there again and they missed out on around $100 this week.
Startups ought make it easy to collect revenue.
Steve – founder rentoid.com