We often have a default thinking that we must ‘own’ something to benefit from it. Particularly when it comes to assets. The truth is more like this…
we only need access, not ownership.
We don’t need to own a Boeing 747 to fly to Sydney, New York or London. We just need a seat on it – access to it. A lot of the time it doesn’t make any sense at all to own something.
It’s just as silly to think we need to have (own) all the technical skills our startup or business requires. And here’s an example which will makes us all very excited.
Yes Skype. The founders of Skype, Zennstrom and Friis, are not programmers. They outsourced all their technical requirements to a team of coders in Estonia. They wanted fresh eyes on the project. None of the coders had telecommunications experience either. They just told them what they wanted and made it happen.
No need to discuss what happened next.