We should use these words selling our start up to a first time customer:
‘Let’s do a trial’
It might be a small order, even one box.
It’s a great fear remover. In their mind they’re not really buying it. In reality, nothing is different, except their risk perception is lowered. We’re just confirming that nothing is fixed and it’s Ok to try something new.
This is a very short and meaningful post…keep up ur blogging…KIT