if vs when

Here’s a simple idea for the day.

 

Remove the word ‘if’ from your vocabulary and replace it with ‘when’ while talking about your business, brand or startup.

 

It’s simple to do and starts the chain of possibilities, ideas and belief. Sounds silly – actually works.

 

The easiest people to sell to

Are the people you’ve already tried to sell to. Not new leads.

 

When was the last time your revisited your warm calls and ‘maybe’ customers? It says so much when you go back. You care about them, you’re still in the game, you listened to their objections and have come back with solutions. Do it today, surprise them and surprise yourself.

30 years in the making

It’s easy to get caught up in the hype of the anything Apple does. Including the opening of the new flagship store in Sydney, Australia.

 

 

Remember this: The brand loyalty, the innovation, the industrial design and the sexy products are all 30 years in the making.  

 

Uber success takes vocation & patience.

You’re in the right spot!

You’ve probably noticed I’ve changed the look of startup blog. I think it’s alot easier on the eye and quite frankly, looks a lot more professional. I reckon it matches the high quality content now!

It’ll be interesting to see what this visual transformation does to traffic. A little live start up experiment. I’ll be sure to share the results with you. Steve.

Technology transfer

Meet Trev.

 

 

Trev is small.

Trev doesn’t like going much faster than 120km per hour.

Trev only fits two people and two bags.

Trev can only travel 150km before he needs a recharge.

But Trev is efficient. He only costs 1.1cents to recharge per kilometer. Trev makes petrol look silly.

 

Here’s the thing. Trev is only possible because of advances in mobile phone battery technology. A classic case of technology transfer. The question entrepreneurs should be asking is what technology can we utilize from industries adjacent to us?

 

You can read more about it here.

Your secret idea

Has already been thought of.

 

Is already being worked on.

 

In all probability already launched.

 

Maybe they are entering phase 2 of their launch?

 

 

 

Best we get over it, share our secrets and improve them. Heck, launch them anyway, maybe we’ll do it better.