Guitar maker Gibson has just proven that market leaders ‘can be first to market’ with something so innovative it’s awesome – The self-tuning Les Paul Robot Guitar. Check it out below.
[youtube=http://www.youtube.com/watch?v=8UnvIgRAxN8]
So the next time you’re told it can’t be done in your start up or conglomerate, show them this. Oh, I nearly forgot to mention advertising isn’t required with an innovation like this, their community of passionate users will do that for them.
Kudos to Gibson.
This guitar is great, but actually is far less advanced than that put out for years by http://www.Transperformance.com. They are a Fort Collins, CO company.
Yet the Gibson product has more google links (19500) than the Transperformance dudes (14200). Power of incumbency? Better branding? Stronger community of interest?