I had an interesting discussion with a child psychologist yesterday. He was telling me that one theory says there are three main motivators for all human behaviour. I am sure there are a zillion counter theories, but I really think this can be useful for anyone working in the ‘influence’ arena.
The three motivators are based around the desire for:
Power
Inclusion
Achievement
The theory states that 2 of the 3 will be very important to us, while 1 of them will be very low on impacting our behaviour. It also says that this operates at a very deep subconscious level. Without knowing too much about, I already think I could pick what motivates many people I deal with in business. It might also be worth thinking about next time you’re negotiating something or working on a project with others.
hhhmmmm very interesting…I picked my 2 immediately…thanks for posting that…
Toula (@digitalkulcha via twitter)
inclusion & achievement – power i understand but has not been part of my drive. will definitely expire this more.
explore not expire
LOVE IT! Happy 2011 Mate. Nothing but success to ya.
Aj (@BLKMGK01 via twitter)
For a bit more in-depth exploration, try this:
http://www.abc.net.au/local/stories/2010/11/10/3062634.htm
Social researcher Hugh Mackay interviewed by Richard Fidler on ABC radio Australia:
“What Makes Us Tick: the Ten Desires That Drive Us”
Thanks for the link Rob – will give it a listen.
Steve.