Today Apple started it’s WWDC17 with a parody of what our modern world might be like if the app store went down. They called it the APPOCALYPSE – It’s worth watching if you haven’t seen it yet. It had a lot of detractors, many for good reason. I’m not even sure if Apple are laughing at us, or haven’t realised the gravity of their proposition? But I think most people missed the dark side of our reality.
We are living deep inside a technology trap.
In 1978 technology historian James Bourke explained this vital concept with this video. For much of the industrial age we’ve all been living in a world we know little about. We’re all eking out a living via micro specialised gigs which have little to do with sustaining life. If the lights went out, few of us would be able to survive very long on our own. Once the stores are empty, where would we get our food, water, medicine, heating, cooling and other essentials from? Even if we had the skills of a renaissance person, there wouldn’t be enough time to gather the resources needed for mere survival.
But today, we are much deeper in the hole than that. We could, as a pre internet society probably muster up enough people with enough physical skills and knowledge to rebuild a bootstrapped society. But today, much of our critical infrastructure is buried deep inside a technological grid few people understand, and no one understands entirely. We are trapped. In the pre-internet based technology trap, the system wasn’t singular, the traps were at least geographically isolated. Today, they are all inextricably linked.
The most warped thing about this, is that it resides in the hands of a few private global internet giants. Their primary interest is to serve their shareholders, not society or end users. Users being the operative word here, we rely on them like a dealer, we show up for our digital high, just to be able to function on any given day. I’m not sure if calling us users is by design or coincidence, but I’m sure they’ve got the gear and we’ve got little choice but to take it.
This is another reminder that we need greater distribution of wealth and critical digital infrastructure. But the truth is we can’t control this. There is little we can do about it the foibles of the system. But what we can do is invest in ourselves so that we de-risk our own economic future. We can acquire the skills and resources of self reliance. Now more than ever, we can spread our personal financial risk beyond the hands of a single financial overlord – otherwise known as a boss.
If you’re interested in making yourself future proof, come join me in Melbourne on June 20th and get your mind around ‘The Lessons School Forgot’.
I’ll be doing a talk on how to hack your way to a radical future, and answer all the questions you might have about finding a path to independence. It’s going to be a great night.
See you then, Steve.