There’s something about brands that know how to have fun. I reckon the Toyota Prius fits in this category. Their recent advertisement asking the crowd to work out the plural version of the word Prius is very catchy. (I’m a long time jingle lover). It’s also a cool way to build some anticipation and awareness of the new range
[youtube=http://www.youtube.com/watch?v=nUor4gdFoyg]
Is your brand having fun?
