Technology Externalities – Q&A

Last week I did a rare keynote for a key regulatory body where I was asked to go deep into technology externalities. After it we had a Q&A session and over email I got asked a number of additional questions. Many of which I’m sure you’ve wondered about. So here they are!

  1. What would be the “Vaccine” for a digital pandemic? For me this would be global implementation of BlockChain based technology. This is for two reasons: (1) BlockChain could allow for cold storage (offline) of each block and (2) also is the only fully distributed data storage system which has the highest levels of cryptography. If everything went off line we’d have a rational starting point to reboot from. But in truth we need an off switch. Digital Security is not possible without analogue optionality. True digital security requires physical replication and or isolated mechanical (non-digital) operational ability.
  2. What technology that we currently rely on- do you think is most at risk at becoming redundant? The Energy Grid. With the exponential improvement in renewables and battery storage (Graphene & other emerging storage solutions) we will very soon move to a localised energy generation / storage systems. In this instance each home, office, building, factory will generate and store its own energy on premise. Like we have without own computer systems. However, an energy trading system will emerge where we can generate and sell energy across wires directly to other places that need it immediately. Like our computers we will have the equivalent of ‘hard drives’ – batteries – and some ‘cloud storage’ but mostly we’ll have enough storage locally and only big industry will need big storage solutions and trading of KwHs. We’ll buy and sell energy directly with each other, in the same way we trade content / information today.
  3. As we move further into the shiny new digital world and digital twinning, are we more likely to de-prioritise the physical world? No – I think it will facilitate and create more attention to physical spaces – COVID also reminded us that the physical world is vital and we can’t operate in pure isolation or without certain physical realities. By not trying to replace– but augment our physical world it will equalise attention and maybe bring physical back as a focus because all physical things will be augmented digitally. Digital wont’ be a place we go to but like an atmosphere we will under.
  4. We influence but don’t make policy. What penetration have you had in Canberra? Policy is a function of prevailing social sentiment and narrative. As we’ve seen with diversity, climate policy and other social issues it sometimes takes decades before issues are acted upon. The most important function of a society is to share concern and raise the profile of issues which are important to our collective. That is the first task of change – in some ways ‘markets evolve from conversations’. I’ve worked with Government of some issues at a Sate and Federal level but big tech power seems low of the priority list at present. My personal view is that this is because many policy makers don’t understand the potential longer term consequences, and we haven’t had many local industries directly upended by it. We can see that it has only been prioritised so far with News. This was because we have a powerful lobby here wanting to protect that industry and its advertising revenue. To this point powerful lobbyists have been more effectual – than consumer intrusion or longer term surveillance risk. I’d also add that Governments having access to the data and tools big tech have in every consumers pocket could provide a perverse incentive to turn a blind eye to other downsides.
  5. What are your thoughts on big tech self-regulating on issues such as dis and misinformation? No for-profit industry has ever self-regulated out of the goodness of their heart in the history of capitalism. Wow – I said it. We should not expect it to happen now. To date, their efforts have been to maintain control by ensuring their own AI systems are the solution to the misinformation spread – which to date has been largely ineffectual, and it seems clear the problem can never be solved in this manner by AI in isolation which is reactive in nature and needs training for every new problem. Their strategy (Big tech – eg Facebook) has been to delay and obfuscate and sadly, it is working. ‘We need to do better’ gets rolled out with every hack. Big tech and all self-publishing platforms need to be responsible for all the content of their sites, just like McDonalds needs to ensure the teenagers making their burgers don’t poison anyone. Profitability and their business model should not matter in making this decision. A simple solution would be having an onboarding process where all publishers / people need to be verified with 100 points of ID and all corporate advertisements in said channels approved by an actual person and not an AI. These companies only became so big because of their lack of regulator restriction or over site. They should be treated the same as any publisher.
  6. How do we get ourselves unhooked from devices and back to reading books? Discipline. It’s not easy and no different from choosing the right food out of our fridges and cupboards. The depth of the crisis although obvious now, won’t be acted on for a generation, as per obesity.
  7. Gig economy, work from home, virtual companies. Hard to regulate loose affiliation of people, eg: Bitcoin. We are used to regulating companies, what do you think? Just like the Taxation system, we need to develop regulatory models which are designed for individuals & corporations as we enter the new economy. As we’ve had expansions of how individuals and companies and can participate in the market – we need to regulate accordingly – some of which will afford the populace protections from Corporations, for example gig workers; Here we might be able to do something like provide mobile employee benefits on all work regardless of employment status. We could possibly do a percentage loading on money paid for every individual task or gig where for all forms of work completed in a freelance oriented marketplace get money paid into a systems which administers annual leave, sick leave, health benefits super etc. We may also need protect individuals from themselves with emerging industries like Fintech (Buy Now Pay Later and Crypto Gambling – yes it is gambling). What is certain is that we need regulate loosely affiliated people based on intention and outcome of activities and not define it into industrial era corporate structures. New eras need new definitions, and matching regulations to cope with structural shifts. It won’t be easy, but it will be necessary.
  8. What’s your view – does social media do more harm than good? I think social media does more good than harm. But the ratio is of harm is far too high. A very large percentage of the content of the platform is fake, untrue, sensationalist, enraging, divisive and often other peoples content which was stolen without permission and monetised. The corporate loophole is that results of social media interactions is often two or three steps removed from the social media forums themselves. So consequences and their responsibility for what happens after the digital interaction has plausible deniability. Take for example the correlation of increases in teenage female suicide and social media usage with this cohort. Even if the ratio of good to evil was say 90% – at this scale (Facebook has 2.3 billion members) that could be a very real problem for society. The Antivax movement has used these tools to gain a lot of traction and has a real impact on Covid Vaccine hesitancy, which is having an immediate impact on rollout. I’d hazard a guess at least 20% of content on social is bunk – it is very difficult to determine this as algorithms and data is an internal corporate secret. For Social Media to not have a negative societal impact it would need to be 99.9% without misinformation. That could only be achieved with very clear ‘road rules’ / auditing and regulation. We’d need something like forensic data inspectors similar to OH&S inspectors in a factory. In addition to that, the business model of Free Services – creates a market of Surveillance Capitalism, which will not end well I’m certain.

– – –

Keep Thinking,

Steve.

Keep Pushing

We all need to chase, we all need to knock on doors. The world is filled with insightful and skilful people, and the ones that get the most work and recognition are those who push more often. I’ve just been reminded of this.

Fortunately, I’ve got to a stage where around 70% of it comes to me directly. It’s mostly luck that my output has waht I call a natural viral loop built inside of it. What’s a viral loop? Glad you asked! It’s when the product you sell has to be introduced to others in order for it to be used. So, every time I am on stage delivering a keynote, I am actually sampling my product live to a new set of potential customers. Every time am featured in a newspaper given expert commentary or on the radio – I am being paid introduce my ideas to a new set of potential clients. But, with my TV show The Rebound – it’s back to basics – I need to sell first and make second, no viral loop here.

The emerging business model of TV shows is a weird beast. It isn’t just about selling a show the commissioning executives will like – these days you need to bring in some sponsor dollars too – let’s call it ‘collaboration’. In the pursuit of said collaboration, I got reminded of one important thing all growth hackers should note:

There are many organisations, inside every organisation

Companies themselves don’t say ‘No’ to opportunities, but people do. And these people often work in different divisions, offices, cities, branches and realms of which all have different objectives, timing and budgets. Often, they don’t even know each other. It means that there are lots of entry points into a single building. I got reminded of this fact when I proposed some opportunities to different people inside the same firm. I knew this company had a perfect fit with The Rebound. So I didn’t stop pursuing them. Different, people, different angles and different doors – I kept knocking – and one opened.

This is also very true for working with that giant beast known as the Government – it is so giant, that you just need to find the right entry point. And while it is easy to think you are being annoying by trying to find another way in, there’s often someone at the other side of a door somewhere who needs the solution you are about to provide.

– – –

Keep thinking,

Steve.

Surfing into the Future

There is almost no industry this technology revolution doesn’t touch – its impact is everywhere. How could anyone ever keep up with such broad and rapid change? Answer: no one can. But what we can do is understand the pattern of the changes, be in tune with enough of the shift that when something new arrives, we can get across it quickly. The best hack to do this is to leverage what you love.

Rather than trying to study all the emerging technologies on their own merits, assess them in the context of something you are totally into. While technology is reshaping industry, it has a similar effect on what we do in our free time as well. It could be your favourite sport, hobby or passion. For me, that happens to be surfing. I’m always using the lens of a surfer to experiment with and understand emerging tools, behaviours and business models – which I then relate back to my work as a futurist.

Some of the ways I’ve used surfing to gather tech knowledge include:

  • Building Sneaky Surf, an iPhone app. This tool tracked surf sessions, created social groups and integrated surf reports from weather APIs.
  • I learned to fly drones and understand their capability while making videos of my buddies surfing. This led to me working with the federal government to design new drone regulations for the AIS.
  • I used 3D printers to print experimental fins for my surfboards. Now I’m working on printing a stronger surfboard capable of withstanding the pressures of Melbourne’s new concrete wave pool. (Yes, that’s me in the picture above – YEW!)
  • I’m now working with UrbnSurf wave pool to run events demonstrating what businesses can learn about innovation through surfing. (Without artificial intelligence, the current wave pool boom would remain merely the stuff of childhood fantasies.)

In addition to my own little projects, I take a keen interest in the surf industry and how it is struggling to evolve its business model from a retail and brand perspective. Consider UrbnSurf or SurfLakes. Wave pool innovations really should have sprung from the surf industry giants like Quiksilver, Billabong and Rip Curl. I study the media implications of the World Championship Surf tour whose profile has evolved from a few highlights on weekend sports TV shows to being its own bonafide media empire. Innovations in surfing also include the impact of materials science on wetsuit design and how we can use tools like Google Earth to discover world class waves no one has ever ridden. Of course, the list is much longer, but you get the idea. All these tech knowledge hacks didn’t feel a bit like work and kept me at the beachhead of what’s next.

You too can transfer this principle into your passion and know more than just about anyone in your industry on emerging tech. Maybe even get a few tax deductions along the way!

While this post is mostly about hacking your own mind to learn and help your career, it’s about unlocking the power of our passions. While some people say it’s dangerous to mix up work and pleasure, I say we should never under estimate how much we cross-fertilise what you do for fun and turn it into funds.

– – –

Keep Thinking,

Steve.

Beyond the NFT Bubble

Imagine for a minute that you owned something, but you did not control it, others had access to it, they could share it, use it, copy it, and that there was an infinite number of exact replicas of the thing you owned. If you’re asking the question: ‘How does that amount to ownership?’ – you’re not alone. Welcome to the world of NFTs, or non-fungible tokens.

NFTs are a closely related cousin to cryptocurrency, and as far as booming asset classes go, NFTs are the star of early 2021.

NFT – WTF? – Non-fungible tokens have been used to sell ownership of digital goods and I feel a natural evolution within the crypto economy. NFTs allow buyers to purchase and claim ‘ownership’ of a digital good. At this stage, the good is usually an image, a GIF, animations, or even a piece of video footage. The ownership element takes the form of a unique digital token, which lives on a blockchain as proof of ownership. Unlike a traditional cryptocurrency, these are not fungible – in that they cannot be broken into pieces and partially sold.

The primary purpose at this point has been in support of the artists themselves who trade in digital art.

Now for the weird bit… The only thing the buyer truly owns with NFTs is the claim to ownership, which is the token itself, but not the actual asset. Buyers do not have exclusive use or control of the asset.

The NFT Bubble – As is often the case in burgeoning economies, artists have led the way. Some artists are selling their NFTs for serious money. The advantage for these artists is that if the NFT is on sold again, they get a percentage commission of future sales via smart contracts. A new version of the ‘internet famous’ Nyan Cat’ – (the image at the top of this post) fetched the original artist Chris Torres US$590,000 (which was 300 Ether at the time of sale). The Artist Grimes (also the partner of Elon Musk) has sold art worth more than US$6 million this month. This included some individual pieces for nearly $400,000, as well as pieces for which up to 700 NFTs were sold of the exact same item – yes, you read that right – over 700 claims of ownership – against the same copy-able digital asset. Let’s just say it is a very good result for Grimes. While the digital artist Beeple has been the absolute gangster of this game selling his piece 5000 Days for US$69 million through Christies auction house. The advantage for these artists is that if the NFT is on sold, they get a percentage commission of future sales via smart contracts.

If you think this is an irrational bubble – then trust your instincts.

The Future of NFTs – NFTs present an interesting future for much more than art, but potentially all forms of creative work. After the bubble bursts, the potential for smart contracts around the ownership of not just digital assets, cannot be understated.

Imagine having the rights to the NFT of a song, an image, or even a sporting highlight.  Via the use of smart self executing contracts, royalties could be paid to you as its rightful owner, verifiable on a blockchain. It could change the way monetisation of the internet works, it could go from from a battle of attention and advertising dollars, to actually rewarding the creators of the digital content we consume.

On the flip side imagine you want to use a Drake song on a Youtube video you’ve created. Today, copyright wouldn’t allow it – it would be pulled down. But in the future musical artists could have NFT contracts against their songs which allow you to use it, and pay the artist directly a few cents per view. All of a sudden artists can escape the Youtube vortex and get paid hundreds of dollars from million of fans around the world using their music on their content.All we’d need to make this happen is an AI engine which scours the internet assigning creative credit and revenue to artists in much the same way that google crawls the web. But this would be done via a BlockChain protocol. This would be far more profitable than what they get from advertising dollars and subscription services, and the occasional big pay day from an advertising campaign using a song. It would be better for the artists and consumers. The only losers would be big tech and the music industry.

NFT’s Get Physical – The Kings of Leon did a really interesting NFT play on their recent album.  They launched a token priced at $50 which includes enhanced media — kind of like an alternate, moving album cover — as well as a digital download of the music, and a limited-edition vinyl. They also had other NFT’s which would give purchasers lifetimes access to concert tickets and things like front row seats. This is where things can and should go. We need to remove the delineation between the physical and digital worlds – because they are quite frankly, the same place. We need to think of NFT’s as a set of rights and conditions for which contracting parties can mutually benefit and create long term loyalty. If we do that, then we’ll have a pretty good chance of moving away from big tech as the arbiters of all that we do when it comes to transacting online.

– – –

Keep Thinking,

Steve. 

 

 

Why Bitcoin can never be a global currency

Cryptocurrency and the underlying blockchain technology that powers it are amazing. Crypto will change commerce and global adoption of cryptocurrencies is, in my view, inevitable. But Bitcoin can never be one of those currencies. There, I said it. Here’s why.

In order to have a successful currency, it needs to have a number of elements. They include: scarcity, durability, divisibility, portability, acceptance and stability. Bitcoin lacks stability. Now it appears that it will never be stable, hence removing its chances of ever being the global currency it has been touted to be. Just today the price of Bitcoin has declined by 9% (at time of writing) and it’s not unusual for it to swing up or down by 20% or 30% over mere days. I once believed it would be our global currency – as I wrote in 2015 and in my first book, way back in 2013. But now its price shifts so radically, it would simply be too risky to ever price a forward contract in Bitcoin. Neither party would embrace such pricing risk in a commercial arrangement.

The most common argument for Bitcoin these days is that it is becoming what is known as a Store of Value. Many assets fall into this class: land, grains, commodities, precious metals and currencies. Bitcoin acolytes argue that its longer term upward trajectory makes it a store of value. Economically speaking, the opposite is true. Stores of value need to be just that – a store. It needs stay the same and be stable over long periods. Just like a silo of grain or an ounce of gold would remain unchanged over time. Even when something’s value increases, it does not make it a store of value. It makes it a speculative asset. The price of Bitcoin could well go over a million USD per coin and I actually think it will. But to invest in it, based on that belief, would be pure speculation. And this is exactly what people are doing with it. If you ask anyone why they buy Bitcoin today, the honest answer is this: because they think it will be worth more later. Hence: speculative asset, by definition. It’s not because they want to transact in it or protect themselves against systemic economic failure.

I’d even add institutions to this list. They are not immune to FOMO. Just because Tesla, MicroStrategy and others are holding part of their treasury in Bitcoin, it doesn’t preclude them from the lure of speculation. This is a worry when it is shareholder funds. We only need to revisit the GFC to see how some of our most respected institutions can get sucked into bubbles.

Of course, there are interesting counter arguments to the above. The most common from HODL enthusiasts is that Bitcoin (and other cryptos) are a safeguard against increased government ‘printing’ of currencies, such as the USD and an eventual debasing of national government-backed currencies. Surprisingly, we are yet to see the hyperinflation that usually accompanies excess liquidity. What we have seen this time is excess asset valuations, as well as booming equity and crypto markets. I can’t help but think the increasing income inequality is underpinning noted asset price increases.

Where to from here? 

My view is simple. The technology is good. We will end up with all modern economies using crypto as their national currencies. But it won’t be an indy crypto.It will be government-backed cryptos – think US-Crypto or AU-Crypto. If they debase their dollars, a simple transition to a new government crypto could kibosh the debasing issue in one simple move. Australia had a currency change as recently as 1966 and the Euro arrived only in 1999.

I’ve been bullish on Crypto for almost a decade. At my first book launch in 2014, I accepted Bitcoin as payment. I sold three books with Bitcoin when the price was around $300 a Bitcoin. However, if I were to back a crypto as becoming the default ‘global crypto’ or the digital gold, it would be Ethereum. Simply because it can be programmed with smart contracts – something Bitcoin cannot do. In any case, the crypto we all end up using will be provided by our governments. Other crypto assets will trade as digital commodities, as part of the wider financial market mix.

But let’s remember this simple fact: in order for a government to remain sovereign, it needs three simple things:

  1. Set the laws of the land
  2. Enforce the laws (eg control a police force & military)
  3. Control its currency

Number 3 is very easy to execute – only accept tax payments in your local currency. Any government with a modicum of intelligence and an eye for history would never give up control of #3.

– – –

Keep Thinking,

Steve. 

 

 

The New Tech Battle

I’ve got a problem. For a very long time I’ve been espousing the upside of digital technology. And now, it seems like the ratio of negative externalities of tech is rapidly increasing. So I’m not going to pretend everything is OK. Looking into the future is far more than being a technology evangelist or even showing corporations how to maximise profit via tech. It’s about using our tools to maximise human flourishing at scale. It’s about understanding potential trajectories and knowing which ones to pursue rapidly, and which ones to avoid.

A New Era: We’re well beyond that of digital disruption and the resulting corporate power shift. It’s now; Technology Oligarchs versus Nation States. It’s a battle for the ages, and we can expect it to shape the Geo-Political Economy for many years.

Love / Hate Relationship: I can’t remember a time when a set of organisations have been so loved at a consumer-utility level and yet so despised and distrusted at a corporate level. Facebook and Zuckerberg surely win the trophy, but big tech in general, isn’t far behind. It’s easy to understand why – their services are literally indispensable to modern living. And they know it.  In many ways we are reluctant captives of an internet which somehow had fences put around it.

Nations v Digital Colonialists: The most recent play from Facebook turning off news in their Australian feed (responding to proposed news-media legislation), should’ve been expected. They are well within their rights to decide what they allow on their service. Likewise, Governments around the world are well within their rights to decide what the laws are within their geographic boundaries. But when Facebook also decided to turn off Quasi-Gov services like health and hospital pages, fire departments, emergency service pages and the like, it should’ve been clear that Zuckerberg couldn’t care less about building a more open and connected society. It was a power play – and it worked. After the event the Australian Treasurer re-negotiated some terms within the legislation. It was despicable corporate behaviour and was not an error as they claimed. The sad part was that the Australian Government didn’t hold its ground. We’d have all been better off. 

They’re Just Too Big: While it is refreshing that Governments the world over are finally taking action, against big tech, the real problem isn’t just that ‘independent‘ news reporting is at risk. It’s that big tech, is well, just too big. Zuckerberg now oversees a population of 2.8 billion people’s media consumption and he can never be voted out. He is the single controlling shareholder with 58% of the Facebook’s voting rights. This is more people than any country has or had in the history of the planet, and larger membership than any religion that ever existed.

The High Cost of Free: The free services provided by Facebook (and Google for that matter) are predicated on not paying for raw materials (content we create) and the permanent invasion of privacy and civil rights for which blood was spilled blood to protect. A surveilled society cannot be a free one. Just ask anyone who lived in East Germany. Of course it is a very profitable strategy, but one which is terrible for society and needs serious recalibration and regulation. A simple start would be to reframe the possibilities of data capture. Users should be allowed to choose whether or not those platforms can collect their personal data and use it for targeted advertising—and “no” should be the default setting. That would not only restore users’ eroded privacy, but also provide an opportunity for small scale digital businesses to compete. It would have a much bigger impact than we might imagine.

Leadership: If we want to have a capitalist economy which doesn’t devolve into some kind of Tech Feudalism, or Stasi Economy – then we need leaders at a national political level who can stand up to a bully and start governing less for business interests, and more for society as a whole. If we do that, business will do better in the long run too. It may mean that Governments may also need to remove themselves from the public data hose.

The internet I believe in is one which isn’t dominated by five big websites with screenshots from the other four. We can do better. It’s time to demand it.

– – –

Keep Thinking,

Steve. 

Make it Real – Write it Down

Things of value need to be held onto and protected. Some things become more valuable the longer we hang onto them, or when we put them to use and unlock their potential. Our thoughts are one of these things.

There’s a good friend I speak to nearly every day. We chat about life, business and technology. We’ve arrived at the conclusion that we come up with our best ideas when bouncing off each other on the phone. One of the phrases we’ve got in the habit of saying to each other is:

“Write that sh*t down”

And we do. We both trade in ideas for a living and we know that writing them down isn’t just a smart hack to remember them – it actually makes them real. It takes something from being ephemeral to existing in the physical world. It’s the first part of getting the idea into the real world – it’s a chasm we must cross.

For more than 15 years, I’ve been keeping a physical journal of tasks, to do lists, people I’ve met, things we discussed, business ideas and technology hacks. It’s now the most important part of my library. I still go back and refer to catch ups I had years ago to review those thoughts. If I’m in a flat spot, I go to them as though they are a collective secret cave filled with conceptual goodness. Many of the ideas I’ve kept in said journals are now part of The Rebound – which you can catch up on here. (our ratings increased 25% since the first week!) 

Never underestimate the power of your thoughts and ideas. Make sure you capture them so they don’t fade into the ether. Your thoughts have you inside them – your personal experiences and perspectives. They are far too valuable to waste. While perhaps only very few of them will might morph into a project, only those that are written down ever will.

Bonus Stuff

– – –

Keep Thinking,

Steve.