A 2 way revolution

Industrial and bricks and mortar businesses are overcome by their need to ‘get on line’. Guess what? Digital and startup businesses need to ‘get off line’. It turns out that this revolution is a two way street. The new eco system is wide, and we ignore either side at our peril.

Here’s a fun example of the digital getting physical:

[vimeo=http://vimeo.com/58580261]

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