New York Series: idea from Starbucks

While in Starbucks I stumbled upon this cool little piece of branding. A branded chocolate coin:

Such a simple idea with relatively low cost. If you’ve got a small business or startup and you are handing out flyers or stickers, maybe a gold call will be more memorable, and leave a good taste in peoples mouths.

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One thought on “New York Series: idea from Starbucks

  1. Hi Steve,
    What an idea ! Great. Love such crazy people with such crazy ideas. Afterall packaging matters the most, isnt it?
    Unlike millions of browsers, I too am just a regular browser of the internet and love to find crazy and different stuffs online. I appreciate your observation and your ideas. Just for the sake of your building upon your ideas I would like to refer you http://www.the3iportal.com where you can find crazy ideas and crazy and creative people who would further help you bring some useful insights to your ideas and innovations. Never to impugn your ideas, I believe that such collaborative processes promotes innovation at it’s best. Try out and register on the portal and I am sure that you would something useful for urself.
    After all you are crazy! Aint it?
    Cheers,
    Annabelle

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