Here’s some more retail ‘theatre at transaction ‘ – The first is of the Grocery Bar Cafe in Richmond, the second of Haus Frau Cafe in Yarraville. I simply want to eat my food and drink my coffee there. So I do.
Actually – I don’t need to say anything – the pitcures do that for me.
The questions for startup entrepreneurs is this: What visual feasts are we providing our prospective new customers? Are we giving them a visual they just ‘have to’ talk about?