All our startups, businesses and brands have their people. It’s members, it’s customers. The humans that matter in whatever we do. So how do we connect with them? Not talk to them or worse, at them, but how do we really connect with them?
Here’s what we are doing at rentoid. We are having an coffee session in the CBD of melbourne (our home city) where members can come and grab an espresso and simply chat. If only 1 person turns up, that’s fine by us. Because that one person matters as much as the 250,000 others. In fact to them, they are the only person that matters.
The discussion will be whatever the people want it to be about. Not a contrived focus group. What matters is making a connection with them, being a group of people trying to help each other, breaking down the traditional corporate facade. Not having any gatekeepers. And quite frankly we can’t wait.
If you’re in Melbourne came and meet the rentoid team for a chat and an espresso on us before work. We can chat about startups, marketing, life and maybe even rentoid. We’ll be at Journal in Flinders lane. All the details are here.
When’s the last time you took time out to hang with your people?
Please drop me a line with your contact info, have a story for you. Thanks!
I love this idea Steve, and open discussion and free flowing….no rules, no boundaries.
I personally feel that “Aha” moments and maybe the next start up idea tend to come from these discussions 🙂